As part of the Erasmus+ international mobility programme, from May 13 to May 17, 2024, Dr. Zrinka Blažević Bognar and Mr. Sc. Neven Garača delivered lectures at Educons University and the Business College of Vocational Studies in Novi Sad.
The lectures covered the topics of Nonprofit Marketing, Consumer Behavior, Gaining Competitive Advantage Through Communication, and Integrated Marketing Communication.
Aiming to strengthen international cooperation and promote the exchange of knowledge, best practices, and experiences, the work of Virovitica University of Applied Sciences was presented to students and faculty at the host institutions. They were also invited to visit Virovitica University through Erasmus+ mobility programmes, which sparked considerable interest.
New connections were established, experiences were shared, and the free time was used to visit various landmarks in Novi Sad and the surrounding area.
Virovitica University of Applied Sciences
